Strategies for successful marketing

How to Build Customer Trust in Japan

The Japanese market is the third largest in the world, so the competition is stiff. If you want to find…

4 years ago

How to Have Your Business Succeed in Japan

Japan is the third largest world economy, behind the United States and China. It has a sizeable population and a…

4 years ago

Make A Big Splash In The Japanese Market With A Press Conference

Why Are Press Conferences Important? A press conference allows an organization to make large, or important announcements directly to any…

4 years ago

Reward-Based Crowdfunding in Japan: Pros, Cons & Tips

Reward-based crowdfunding attracts many investors as many entrepreneurs, not without reason. The volume raised through this type of crowdfunding in…

4 years ago

Japanese Influencers for Digital Marketing

The market is filled with companies trying to get the general public to buy their products and services over the…

4 years ago

Tips for a Successful Advertising Campaign in Japan

You gathered information about the Japanese market and created the perfect product? Now, you have to find the best advertising…

4 years ago

What You Can Achieve Through Crowdfunding in Japan

Expanding a customer community, launching a product for a lower price, customers themselves supporting the project, etc. Crowdfunding has so…

4 years ago

Entering the Japanese Market for a French Startup

Japan seems to be a country far from France both geographically and culturally. The differences between the two countries can…

4 years ago

Six Tips to Ready Your Crowdfunding Campaign for Expansion Into the Japanese Market

So your company just successfully funded its crowdfunding campaign on Kickstarter or Indiegogo. Congratulations! Maybe you've already started manufacturing of…

5 years ago

Mistakes That Big Brands Made When Entering Japan

If your company decides that it wants to enter the Japanese market, that's great news! You've taken the first step…

5 years ago