Social Media

Marketing in Japan

Japan’s Most Popular Social Media Networks

You will be hard pressed to find a business with no presence on social media outlets. Using social media networks is a quick and easy way to connect with customers and promote yourself. Japan currently has 86% internet users. It boasts the 4th largest user numbers behind China, U.S., and India. Mobile users, amusingly enough, is over 120%. The average individual in Japan makes use of more than one mobile phone. Also, the majority of the Japanese population make use of their phone to access social media platforms over other internet capable devices. With that much internet and mobile phone usage, social media presence is paramount. But, what platforms are…