Crowdfunding in Japan

Crowdfunding in Japan

What Makes Gloture Different From Other Crowdfunding Companies in Japan?

So you decided you want to expand your company to the Japanese market, but you don’t know where to start. Doing everything your own would be too risky, especially if you don’t know much about the Japanese business culture. It tends to be more strategic and thorough with their decisions and they really emphasize on building trust within business partnerships. Since the 1970s, more and more U.S. high-tech companies sought to enter the Japanese market in hopes to introduce cool innovative products to Japanese consumers and enjoy profitable business. Over the years as the Yutori’s (millennial’s) buying power increases towards online platforms, it is important to focus on the trending…

Crowdfunding in Japan

Crowdfunding Success Rates in Japan

Have an idea you know people will love? Don’t have the startup capital to start your idea? Then you should crowdfund that idea, most people would say. You get to show the world your concept, and accrue the funds necessary to realize that concept without having to worry about bank loans or investor demands. But what are your chances at actually succeeding, and fully funding your project? The short answer: 30%. Roughly two-thirds of projects fail to get funding! But, is this true around the world? Let’s take a quick look, comparing two of the world’s largest economic powerhouses.   America American crowdfunding allows global ventures, attracting investors and drafters…

Marketing in Japan

Opening a Business Bank Account In Japan is Easier Than You Think

Everyone knows that a bank is the place where money is saved for future purposes. It is a financial institution that accepts money for people for the purpose of lending and investment and also withdrawal which can be done by cash, check, or a draft. Banks can be used by individuals, a group of people, or businesses. Banks in all countries in the world operate business bank accounts, but we will be focusing on business bank accounts within Japan. Individuals who wish to start a business in Japan often wonder if they should use their personal bank accounts for their businesses or not. The advisable thing is to open a…

Crowdfunding in Japan

Reward-based Crowdfunding in Japan

While still in its relative infancy stages, the Japanese crowdfunding market is gradually extending its reach. In March 2012, the launch of crowdfunding platform Readyfor triggered the spread of crowdfunding in Japan. Over 50 Japanese-language crowdfunding platforms have been created since then, according to a report by JSIF. There are three types of reward-based crowdfunding in Japan: donation, purchase, and investment. Each type is based on what sort of support one will receive for their campaign contributions. Let’s take a quick look at these three types.   DONATION TYPE Currently there are over 15 donation-type crowdfunding sites in Japan. Japan has community foundations located throughout the country. Many suggest these…

Crowdfunding in Japan

Crowdfunding-Opportunities For Business in Japan

Crowdfunding is not as new a concept in Japan as many would think. It has been used as a solid opportunity for many businesses in Japan. However, Kickstarter, a major foreign crowdfundng platform, has entered Japan and created a lot of hype among Japanese creators and entrepreneurs. The first Japanese crowdfunding service launched in 2011 and has seen tremendous growth. The market size of reward-based crowdfunding has tripled in the past two years. It is now estimated at making a profit of ¥8 million last year. The introduction of Kickstarter creates even more potential for profits and growth for new businesses.   HOW IS THIS AN OPPORTUNITY? The increased availability…

Crowdfunding in Japan

The Top Three Crowdfunding Platforms in Japan

Advancements in technology have changed many aspects in business environments, one of which is how businesses can be financed. In the past, entrepreneurs and start-up companies relied heavily on banks and other similar financial institutions for funding. However, this has seen rapid change with the emergence of crowdfunding. The idea of crowdfunding is simple. Entrepreneurs can use various online platforms, such as Kickstarter, to solicit funds. Rather than large financial institutions, businesses directly present their ideas to everyday internet users and customers, as well as angel investors. This allows a lot more freedom and opportunity for the start-up business. Today, most Japanese start-ups and entrepreneurs rely heavily on crowdfunding for…

Crowdfunding in Japan

Successfully Crowdfund Your Product Again – In Japan!

Detailed planning and a forward thinking strategy are paramount when starting a business; it requires mapping out a targeted market that is guaranteed to be profitable in both the short and long term. When it comes to establishing a business, one of the most significant factors to consider is location. Nowadays, E-commerce and E-marketing have made it easy to establish and launch a business just about anywhere in the world. This has allowed a lot of new startups to grow quickly and successfully launch their products and services across the globe. But there is an untapped resource that can guarantee rapid business growth: Japan. Japan is the third largest economy…