gloture

Startup Opportunities in Japan

New Channel For Selling Your Kickstarter & Indiegogo Hits Products in Japan

If your products are successful at the international level on Kickstarter and Indiegogo, it can be successful in Japan too. But to enter the Japanese market, you need knowledge, you need to master the Japanese language or to hire people who do. You need a good advertising campaign which matches people’s expectations, values and ideals. This is where we can help. We offer Crowdfunding Support and PR (Public Relation) & Digital Marketing Services, all under one roof. Also, we offer to launch your product on our e-commerce website, without any upfront fee. There is no initial cost, we support your project and we promote it in Japanese. Why us? Whether…

Startup Opportunities in Japan

Entering the Japanese Market for a French Startup

Japan seems to be a country far from France both geographically and culturally. The differences between the two countries can put a stop to one’s ambition to enter the Japanese market. From the way people eat to the way people trade, there are a lot to learn and to integrate. Still, there are many good reasons to do business in Japan. First, the population represents almost 2% of the total world population (in 2020), with more than 126 million people, including foreign residents. There are also a lot of strategic and cost advantages, like being able to set up a business entity relatively quickly, added to the fact that the…

Crowdfunding in Japan

Want to Enter The Japanese Market With Free PR Service?

If you are a product maker who have set your sight on expanding to the Japanese market, there are 2 important steps that will help reaching your goal: Being connected to the Japanese consumers Having your product featuring on the Japanese local media How can you achieve this easily? We are Gloture – a Japanese crowdfunding agency, experienced in supporting oversea campaigns to be launched in Japan. At the end of 2018, we developed our own E-commerce platform! We are particularly interested in quality gadgets and life-hack items, targetting the 25-45 years old people in the prime period of their life who have interest in improving their lifestyle. So, how can…

Crowdfunding in Japan

Campfire, Japan’s Largest Crowdfunding Platform – Is it for Me?

As we all know, crowdfunding is the means to finance a project using large groups of people, rather than a handful of loans or investors. Particularly in Japan, crowdfunding continues to grows in popularity. Considered the largest Japanese crowdfunding site, Campfire boasts an impressive number of successfully funded campaigns. But, how much money were those campaigns able to raise? How many campaigns were not able to reach their goals? And, what does all of this actually mean for the campaign runner?   SUCCESS RATE First, let’s look at the percentage of successful campaign run on Campfire. The site doesn’t directly share the success rate of projects run on their platform….

Crowdfunding in Japan

Crowdfunding Success Rates in Japan

Have an idea you know people will love? Don’t have the startup capital to start your idea? Then you should crowdfund that idea, most people would say. You get to show the world your concept, and accrue the funds necessary to realize that concept without having to worry about bank loans or investor demands. But what are your chances at actually succeeding, and fully funding your project? The short answer: 30%. Roughly two-thirds of projects fail to get funding! But, is this true around the world? Let’s take a quick look, comparing two of the world’s largest economic powerhouses.   America American crowdfunding allows global ventures, attracting investors and drafters…